smart fast® book
Advantage "IP" - Profit From Your Great Ideas
This book is a quick read. It bridges the gap between creative people and intellectual property attorneys. After reading this book, readers will recognize IP situations, understand practical business and legal steps to protect their IP, and have a strategic framework for turning their ideas into competitive advantage and profitable businesses. Designed to provide complex information in easily digestible chunks, the book is filled with practical dos and don'ts plus true stories of successes and failures. Readers learn how very profitable businesses sprang from crazy concepts like Teenage Mutant Ninja Turtles and SpongeBob SquarePants, and how Google goofed by failing to protect its trademarks. Readers also learn how to avoid disastrous mistakes.
Other books by business attorney and three-time entrepreneur, Jean Sifleet, available online:
Smart Fast® 2nd Edition
The Desktop Reference Guide: Running Your Business,
Staying Out of Trouble
As the steady erosion of "corporate jobs" continues, many are turning to entrepreneurship as a solution.
Beyond 401(k)s for Small Business Owners:
A Practical Guide to Incentive, Deferred Compensation,
and Retirement Plans.
New ebooklet provides practical guidance about email use.
Co-authored by Susan Joyce, Mary Casey and Jean Sifleet (SMJ Enterprises), is now available online for $39.95.
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Smart Fast® - The
Desktop Reference Guide For Running Your
Reveals Insider Strategies for Solving Business & Legal Problems.